CREDITS

Brand
Sanofi Genzyme

Agency
emcay

Director
K.T. Ngooh

DP
Sergei Franklin

Creative Director
Lisa Llewellyn

Creative Director
Miguel Farias 

Media Supervisor
Natalia Gramotina 

Account Manager
Rebecca Hamburg

Producer
Dorit Ritter 

Art Director
Summer McClinton

Editor/Animator
Alejandro Ussa

Sound Design
Rene Veron 

 

Gaucher Disease

1 in every 15 Ashkenazi Jews is a carrier of Gaucher disease.  the most common inherited genetic disease 
among Ashkenazi Jews. Bone pain, easy bruising frequent nose bleeds, and fatigue are common symptoms.
If left untreated, over time Gaucher disease can cause permanent damage to the body.
The spot was created for Sanofi Genzym and it aims to bring awareness on this devastating condition.